World Elder Abuse Awareness Month at SeniorCare

June is World Elder Abuse Awareness Month and June 15, 2016, is Elder Abuse Awareness Day. SeniorCare Inc. and several non-profit and civic organizations are holding special events on Cape Ann and the North Shore to increase awareness of this growing issue in our society.

10,000 people turn 65 in the US every day. That trend is going to continue for the next 20 years. Our demographics are shifting, and we will soon have more elder people in the US than ever before. At the same time that the population is growing, we know that a startling number of elders face abusive conditions. Every year an estimated 5 million, or 1 in 10, older Americans are victims of elder abuse, neglect, or exploitation. And that’s only part of the picture: Experts believe that for every case of elder abuse or neglect reported, as many as 23.5 cases go unreported.

Elder abuse can be physical, emotional/verbal, sexual, financial, neglect by a caregiver, or self-neglect. Elder abuse can occur anywhere – in the home, in nursing homes, or other institutions. It affects seniors across all socioeconomic groups, cultures, and races. In Massachusetts, an elder is anyone 60 or older.

If you suspect abuse or self-neglect, don’t assume that someone has already reported it. In cases of immediate danger call 911. Otherwise, you can call SeniorCare at 978-281-1750 during business hours or the elder abuse hotline at 800-922-2275 after hours.

This year, SeniorCare is participating in three rallies to increase awareness of Elder Abuse. The first rally will take place in front of Beverly City Hall on Saturday, June 11, from 9:00 a.m. to 12:00 p.m. Beverly’s event is supported by the Beverly Police Department, HAWC, SeniorCare and the Beverly Council on Aging.

Gloucester will hold a rally on Thursday, June 16, from 11:00 a.m. to 2:00 p.m. Attendees are encouraged to meet at the flagpole in front of the Gloucester Police Station on Main Street at 11:00 a.m. The rally will march down Main Street, continuing along Rogers Street to the Fitz Henry Lane parking lot (across from Walgreens on the corner of Rogers Street and Harbor Loop). Following the march, there will be a cookout in the Fitz Henry Lane lot until 2:00 p.m. Gloucester’s event is supported by the Gloucester Police Department, HAWC and SeniorCare.

Rockport’s “Show You Care” rally will be held on Friday, June 17, from 10:00 a.m. to 12:00 p.m. at Five Corners (the intersection of Broadway, Railroad Avenue, and Main Street). This event is supported by the Rockport Police Department, the Rockport Council on Aging and SeniorCare.

Concerned citizens are invited to participate in any or all of these events. Join SeniorCare and our local safety agencies in bringing light to the horrendous crime of elder abuse. Please stop by to show your support!

SeniorCare is committed to stopping Elder Abuse!
About SeniorCare
SeniorCare Inc. serves an area that represents more than 27,000 residents aged 60 and over. We provide services to adults with disabilities and elders in nine communities. Established in 1972, SeniorCare has approximately 100 employees and nearly 400 volunteers. The volunteers and staff work to fulfill its mission as a consumer-centered organization which provides and coordinates services to elders and others. This allows them to live independently at home or in a setting of their choice, while remaining part of their community.

Elder Abuse Awareness Rallies:

Beverly Elder Abuse Awareness RallyBeverly, MA
Saturday, June 11, 2016, 9am-12pm
Beverly City Hall
print flyer at

Click to access 2016Beverly-ElderAbuseAwareness.pdf


Gloucester Elder Abuse Awareness RallyGloucester, MA
Thursday, June 16, 11am-2pm
Fitz Henry Lane lot, Rogers Street, Gloucester
print flyer at

Click to access 2016Gloucester-ElderAbuseAwareness.pdf


Rockport Elder Abuse Awareness RallyRockport, MA
Friday, June 17, 10am-12pm
Five Corners, Rockport
print flyer at

Click to access 2016Rockport-ElderAbuseAwareness.pdf