Cape Ann License Plates Hit The Streets!

The Cape Ann Chamber of Commerce has BIG news – Cape Ann’s special license plate has arrived at Registry branch offices and are ready to be picked up and put on the road. The nearly 950 area drivers who pre-applied for the new special plates are now receiving calls and letters with instructions as to where to exchange their current plates and pick up their new Cape Ann license plates.

Those who did not pre-apply but would like to obtain their own Cape Ann license plates can do so online at

Thank you to Rockport Native, Annalei Babson of Coveside Designs for designing this beautiful license plate. She submitted the design when the Cape Ann License Plate initiative began and her design was voted in as the winner!


“We are very grateful to Senator Bruce Tarr, and Representatives Ann-Margaret Ferrante and Brad Hill for their leadership in enacting key amendments to the Special Plate law,” said Ken Riehl, CEO of the Cape Ann Chamber

“The Cape Ann license plate is not only a tremendous way to strengthen and promote our regional identity, but it will also generate funds that will be involved in our future. Like many such plates, it faced a major obstacle in getting enough pre-subscriptions for approval,” said Senate Minority Leader Bruce Tarr (R- Gloucester). “Now, we have legislatively removed that obstacle, and the plate can go to work for our communities.”
“The Cape Ann license plate will be one more in a growing list of ways we increase our visibility and sense of community,” State Representative Ann-Margaret Ferrante (D-Gloucester) said in a statement on Thursday. “The more people know about the uniqueness of Cape Ann, the more our small businesses and our Cape thrive as new visitors and potential residents explore our main streets.” State Representative Brad Hill (R-Ipswich) added: “The implementation of these Cape Ann license plates is a wonderful way to celebrate both our communities and our identities. Not only do they promote the character of our area as a whole, but they will also allow for further improvement of our Cape Ann communities.”
For those who have not yet signed up, now is the time: “Proceeds from the Cape Ann license plates will go back to the Cape Ann community towards promotion of the region, economic development, and education / training. The funds will be managed by a new 501c3 non-profit called the Cape Ann Community Foundation (CACF), whose Board of Directors consists of residents from all four Cape Ann Communities. ” noted Sara Young, President of the Chamber’s Board of Directors.

For more information, please contact the Cape Ann Chamber at (978) 283-1601, email them at, and / or go to the Cape Ann License Plate website: